"Nobody buys art because they need it. They buy it because of connection." - Matt Tommey That is the basis of Matt Tommey's marketing approach which I've been learning and applying since I joined the Created to Thrive mentoring program last September.
Tag: marketing
5 things to add to your bookmarketing toolkit
Enthusiasm: being passionate about your work sells. If you're not excited about it, why should anyone else be? And if others are excited about your work - readers, friends, or even your family - even better. Because if others are excited about your work, that builds credibility as they share their enthusiasm through posts, reviews,… Continue reading 5 things to add to your bookmarketing toolkit
The one thing that makes or breaks my marketing
Almost a year of selling "I Know You Like a Murder". I'm no marketing expert by any means. But I googled and read books & articles and experimented. And thought I'd share the results so you can learn from them. In my last post for patrons I gave my most successful marketing tactic. But there's… Continue reading The one thing that makes or breaks my marketing
My most successful marketing strategy
A bookworm’s invite to tea with the Queen
Her Majesty's English Tearoom in Central IL is an enchanting place to visit, for tea or for books or for browsing. Here is a sneak-peek from local authors of a few of the fun finds along the way (ahem, you just might find a certain Amy L. Sauder in here somewhere)...
Tip for Creating: Ask a Lot!
Want people to buy your work? Have you asked if they're interested? Do they know you're a creative? Do they know you're selling? If you talk about it a lot, and I mean a lot a lot, then yes they do. But if you can't tell me that you're talking about it all the time,… Continue reading Tip for Creating: Ask a Lot!